Christmas is certainly coming early for over 90,000 Microsoft employees this year. The technology giant is promising its workers a brand new Windows 8 PC for work, a new Windows Phone 8 handset, and a Microsoft Surface tablet, reports GeekWire. The move…
BERKELEY, Calif. (MarketWatch) — Microsoft Corp. is getting heat from vendors, such as Hewlett-Packard Co. and Dell Inc., over its branded Surface tablet computer. This will result in demands by vendors of Windows computers and tablets to get a better…
SAN FRANCISCO—Microsoft on Thursday unveiled a new corporate logo for the first time in 25 years as the US tech giant geared up for a series of big product launches.
The new logo features a square made up of four separate colored squares. The old logo had a similar look but the squares appeared deformed as if
Lenovo, one of the world’s largest PC makers, said recently that it was not worried about Microsoft’s Surface tablets, as Lenovo is confident in its ability to create premium, top-of-the-line products that provide an advanced Windows experience. Microsoft will become a rival, but it will also remain a strategic partner to Lenovo.
Microsoft’s Surface tablet marks the first time the software giant has introduced an own-brand PC product. The move caused controversy among its partners, and Acer even warned Microsoft that its move may hurt the tablet ecosystem and eventually force Acer to seek other alternatives to Windows. With its entry into the hardware business, Microsoft aims to provide a point of reference for Windows RT and Windows 8-based devices. By releasing its own-brand Surface slates, the software giant reportedly plans to show users what to expect and demand from Windows-based tablets, thus limiting the success of sub-par devices.
“Microsoft Surface to retail at $199!” The various headlines around the web are going to cause problems for Microsoft.
I’ve no inside information on the launch price of the Surface RT, but let’s assume it’s true. Is Microsoft taking $80 out of that price to pay for the operating system? Probably not, so right there they’ve got an advantage of almost a third of the retail price over their hardware partners. The price is comparable to the Nexus 7, but the bill of materials is likely much higher.
Lenovo executives believe it can beat Microsoft on hardware and claims not to be worried about Microsoft’s Surface tablet.
During Lenovo’s first fiscal quarter 2013 earnings call, executives didn’t mince words in attacking Microsoft’s Surface strategy.
“Although we don’t like Microsoft providing hardware, for us, it just adds one more competitor,” Lenovo CEO Yang Yuanqing
The analyst firm Canalys compared the coming Microsoft Surface tablet to the company’s ill-fated Zune music player, but another analyst, Rob Enderle, considers the comparison “snarky” as well as premature.
The UK-based tech industry analyst firm Canalys got some media attention recently by predicting that the Microsoft Surface tablet will suffer the same fate as Microsoft’s failed foray into the